When we talk about Keyword Research tools. The very first tool that comes into our mind is the Keyword research tool provided by Google itself. Yes, we are talking about Google Keyword Planner. The reason it is quite popular and widely used by a number of bloggers, mostly newbies is because it is totally free and does not cost a dime. And the other very obvious reason for its wide use is because it has the word Google added to it. Now obviously since it is a google product it does not need a second thought.
But here is where most of the bloggers go wrong when it comes to Keyword researching. As most of you are quite aware, keyword research is the most important first step when it comes to creating a fine blog. It not only helps with the ranking of a blog in SERP results but also has a huge role to play in the earning that comes later on in a blogger’s life. It is for the keywords you choose to add in your blog that your blog ranks and earns some bucks for you.
Thus, deciding on what kind of keywords to use is important. But, what is even more important is that you use the right kind of tools for the right keywords to use.
Even though Google Keyword Planner is not a very bad option for the begineers and newbies. It is not exactly the tool to put the stakes out for the long run. Since, the keyword suggestions and research results are only limited to Google search results itself and no other search engines. Moreover this tool was mainly built to work together with Google Adwords. So, depending solely on this tool for your keyword research could prove to be a mistake you would not want to take.
If you are a newbie and are new to the concept of Keyword research and planning then this tool is just the right experiment ground for you.
What are the best 5 Keyword Research tools ?
Today we will be talking about the top five Keyword Research tools there in the market which according to me will take your website right away to the top if used properly.
There are a lot of keyword research tools in the market today. But, only a few meets the needs of this extreme competitive blogging world. And today I ll be speaking of just those five tools here.
Again, if you are a begineer then you should first smoothen your Keyword research skills on Google’s keyword planner before you can jump to these 5 tools, which would obviously cost you some buck. And if you are not aware of what you are doing than it might just sum up to be a waste of your valuable money. Apart from that these tools will just provide you with what you need and want.
Well SEMrush obviously tops our list for the best Keyword Research tools for some very obvious reasons. This wonderful tool offers you Organic Research to see what the very best keywords your competitors are using to rank up their website on search engines. It also allows you discover new organic competitors for the particular keywords.
Also, there is the Advertising Research to see and analyze what adwords your competitors are using in their adcampaings. Although it does not sound that important. Trust me, it is very imprtant if you know how to use it.
Then there are Backlinks to understand reffering domain and authority over sites. And last but not the least the most important of all the Keyword Research which lets you find the right keywords for your Website’s SEO. It also provides you with matched phrases and related keywords to help you come up with more efficient collection of keywords. Also it provides you with a wide variety of Long tail keywords which come very handy if yu are working with micro-niches.
Second, we have on our list Ahrefs which is believed to go on neck to neck with SEMrush in its keyword research techniques. Many well renouned and popular bloggers like Neil Patel, Brian Dean and Aaron Wall go with Ahrefs when it comes to Keyword Research. And why shouldn’t they.
As Brian Dean founder of Backlinklo puts it,
” When it comes to backlink analysis, Ahrefs is my #1 go-to tool. I’ve tested over 25 link analysis tools and none comes close to Ahrefs in terms of index size, freshness and overall usability. If you’re serious about SEO, you need Ahrefs. ”
Also Ahrefs claim to crawl around 6 billion web pages everyday and indexing upto 12 trillion known links. Thus, making it the most upto date Keyword Research tool there.
Along with that Ahrefs come with some amazing tools for Competitive analysis, Backlink Research, Content Research, Rank Trackin and additionally Web Monitoring.
Apart from all that Ahrefs comes with a very cool feature known as click/search which tells you which keywords gets the most number of clicks on a google search as many a times for a particular search the results are shown in the search engine page itself, like in case of singer albums, cast in a movie, etc.
· Long Tail Pro
Well LongTailPro comes with a free 7 day trial. So there is plenty of time to get to know what this tool have in store for you.
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As you can see from the video above. LongTailPro tool has just described why it is different from all other keyword research tools there and why you should go for it.
The thing to notice here is LongTailPro is a very handy tool when it comes to targetting traffic who search for longtail keywords and is most beneficial for micro niches as in whole. Thus, if you have a micro-niche and know whom to target then this tool is just for you without any second thought.
Apart from this very distict feature LongTailPro provides you with Real-time Filtering, Adwords Data, Calculative Keyword Profitability tool to determine a keyword’s profitabilty. Also you can Determin Metrics such as domain strength, page strength, indexed URLs and site age. Knowing about these kinds of metrics can take you a long way when it comes to coming up with better and productive keywords.
Although it comes fourth in our list. The KWFinder comes with a lot of features which you will find lacking in the other tools. As a part of mangools there are four different parts all together i.e. the KWFinder, SERPChecker, SERPWatcher and LinkMiner. All this in just one.
The tool lets you reveal keywords that your competitors are missing on and gives you an opportunity to rank on such keywords. It lets you narrow down your keyword research to a very small region, particularly even a city. Although I am quite not sure if that really works or not. You can’t say until you have tried it though for your particular region.
The SEO service has climbed a long way since its launch in 2013. Serpstat gives you a very detailed information about the competition, CPC, Search Volume and Keyword Difficulty associated with any seed keyword that you enter into the search bar.
It not only looks into search results for google but also you can specify other search engines aswell. It shows you the results of both Organic as well as Paid keywords which lets you plan what keywords to choose for your webisite much more efficiently.
Additionally it provides Backlink Analysis, Site Audit for auditing your site and Rank Tracker to track your progress as well as know where your competitors stand in the race.
Thus, with this we have come to the end of our top 5 Keyword Research tools for the year 2018. I would not recommend you to go for all the keyword research tools all at the same time. But, I would advise you to give each tool one at a time before you could decide to stick with only one of them. Also it is a better idea if you just stick to a single tool. That way you will have less havoc in your research life and more productivity in your blogging life.
Thanks for reading…!!!!